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Creative Director.




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I am a Creative Director, Graphic + Web Designer and Artist. I specialize in crafting impactful brand identities from concept to launch.

My work ranges from logo and visual identity design to partnering with clients as creative lead, where I direct brand concept, strategy and execution.

Creative Direction

Your creative partner. New or refresh brand ideation, development and execution for corporations, small businesses, start-ups, independent marketers, agencies and creatives. Create, plan and deliver a strategic vision and rollout for clients.

Graphic Design

Amplifying your message. Creation of print and digital marketing collateral including signage, business cards, promotional products, custom product packaging, presentation decks, brochures, online ads and social media content.

Web Design + Build

Online presences customized for your brand. Design, build and launch for customized WordPress, SquareSpace and Shopify projects including Mailchimp and Google Analytics integration. Design for digital brand assets such as ads, social media graphics.

Abstract Art

Classically trained artist. Exploration of collage and portrait art using abstract concepts and various techniques. Projects include commissions and custom pieces. Uses of acrylic, oil and mixed media on canvas as well as small scale installations.

Client Love.

Working with Helen has been such a dream! Before we started this project, I had a hard time imagining what the end result was going to be as well as what the path to get there would look like, but Helen made this whole experience feel so effortless. She took on such a huge role in not only building our site, but in also making sure that as clients, we understood how the process worked and would ensure that we were comfortable at each stage of the project before continuing on. Helen's thoughts and ideas for our website were always so on brand with our company. The end result is better than we could have ever imagined and I truly don't think we could have achieved that without Helen!

Mikaela Client

I worked with Helen to rebuild and rebrand my company and over the course of the project, she was amazing to work with. Right from the start, she understood exactly what my vision was and brought it to life with some added elements that made all the difference! From concept discussions right up to site launch - she was there every step of the way, ensuring that nothing was overlooked and all our ideas were incorporated. I valued her experience greatly, allowing me to have complete trust in her with a project that was so personal and meaningful to me.

Anthony Plumbing + Drain Services

Capturing the essence of who I am and what I am inviting others into through a brand mark and logo took me months of trial and error till I met Helen. After our first meeting, Helen drafted a few logos that demonstrated that she had listened and really paid attention to what mattered to me. She was generous in her willingness to integrate my feedback and to explain the possibilities that were available to me. Working with Helen was easy and warm. Don't hesitate to get in touch with her!

Tina Lopes Equity, Diversity, Human Rights and Anti-Oppression Leadership Development and Organizational Change

Helen connected with the project and created beautiful designs for my client. Not only do you get artistry and versatility, but you also get professionalism and a person that actually cares about your business. She's the best graphic designer I've worked with and her confidence in her own ability is inspiring. You can go to her for everything you need and if you decide to, you're in very good hands.

Michell Barker Author, Certified Life Coach & Motivational Speaker

Helen is truly amazing! From the first moment she completely understood my vision for my website it and delivered something that surpassed my expectations! She’s incredibly efficient and thorough and made the website world so much easier for me to understand. Her designs were spot on for my business and I couldn’t be happier!

Elizabeth Mayes Reiki Practitioner

Helen has worked to create beautiful designs for all our social media, event, website, branding, and has created a stunning website that has created a welcoming space online to match our community. On a personal level, I know Helen brings so much passion and her sharp eye to each project. Her enthusiasm for what she does is infectious and her willingness to work with each client to ensure they are collaborating and creating is not often seen and creates brand, design, and Creative Direction that is not only noticed and admired but also opens communication with clients.

Stacey Gallerist and Artist

We have given HUG full creative liberty with the re-brand of the digital aspect of our business. It was one of the best decisions the management team has ever made! We conveyed our goals, objectives and brand identify and she hit a homerun!

Prestley Infection Control Specialist

I planned on launching a new venture and Helen came highly recommended from a trusted source. She did not disappoint! After our initial brainstorming session, Helen was able to summarize the results and quickly parlay this into the creation of a new brand along with a strategic rollout. Helen really drove the creative process from inception to final execution, shrinking my planned turnaround time into a fraction of what I had anticipated. All of this without missing a single step. I really appreciated that Helen not only kept to my vision but enhanced it. Helen brought a lot of experience to the team, having an amazing track record but didn’t let that get in the way of listening, identifying our needs and then prescribing the correct course of action. Her approach allowed for the right amount of hands-on/hands-off to really capture the essence of what I was trying to accomplish and then turning that into tangible results. I look forward to working with Helen again on future projects.

Chris Commercial Real Estate Agent

Helen has guided me throughout the whole process of branding from the very beginning and I know I can always count on her to provide me with exceptional advice. She is is a super talented artist, designer and creator so I know I can trust her with creating something amazing. Helen is always thinking about next steps and incorporates my ideas into our plan of action. I look forward to continuing our professional relationship on future projects!

Christine Blogger + Influencer

I had the privilege of working with Helen on several community projects and client referrals. She is clear with identity goals and objectives and helps with understanding the content.She also is a really good person, with the consistency of adding value clients. As a creative strategist, I will continue to recommend her to my network.

Corwin Connector

Since I began working with Helen, I have seen first hand the power of her Creative Direction, visual acuity, business acumen, and professional demeanor in developing a business and vision. Her invaluable insight and knowledge, along with uniquely developed eye for aestheticism, branding, art, graphics, and user experience has allowed our platform to be noticed and remembered, brand awareness and reputation to be augmented and an elevation of its offerings.

Stacey Gallerist and Artist

I approached Helen to get help with creating a website and an online social media presence. I have no computer background and was not comfortable with doing it myself. She listened to what I wanted and constructed it with constant communication to ensure the design matched my vision. She was able to make suggestions and anticipate my needs. She guided me from inception to the launch of the website and various social media profiles including making changes along the way where necessary as the concept took shape. Overall Helen made this a comfortable and stress-free process which was very enjoyable.

Adrian Personal Trainer

Our production company was long overdue for a new website and a complete rebranding to present ourselves in a fresh way - an intimidating challenge. But working with Helen was such a rewarding experience, and she completely exceeded our expectations every step of the way. Even with a tight deadline, her attention to detail, and her willingness to experiment and try out new concepts along the way, was always met with enthusiasm. Everything we threw her way, she made better, constantly surprising us. The end result was more than we could have hoped for. From the logo to the site design, we now have a confident, timeless brand that we are proud to showcase and have our clients and partners identify us with.

Mark + Nimisha Shotglass Productions

I am not computer savvy. I was in need of some help setting up a website and translating my creative ideas into something tangible. Helen surpassed my expectations with her creative touch and know how. The whole experience was made easy and the end result speaks for itself. Thank you so much Helen- I would highly recommend her services to anyone.

Amanda Interior Designer

Helen's work is top notch, I really liked how creative she was. Her efficiency & communication are the kind of qualities I look for in my fast paced world of marketing. I will definitely be using her services again. Thanks Helen.

Daren Independent Marketer

Let's work together.

You need a HUG.

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